E-commerce and Digital transformation

E-commerce and Digital transformation

Prompt: How has the rapid growth of e-commerce affected traditional retail businesses and what strategies are they adopting to remain competitive in this digital landscape?

The rise of e-commerce and digital transformation has transformed economics greatly in the previous years. In fact, these have become part of everyday life. People are now making online transactions and finding new ways to deliver their products. Digital transformation has allowed business factions to retain their legacies and to connect with each other and acquire what they need (Al Mashalah et al., 2022). Today, many organizations are exploring digital transformation as the facilitator for wide-knowledge and understanding of economic processes. It is advisable for businesses to know what they want as they navigate the variabilities of solutions offered in the markets. Digital transformation and e-commerce have continuously recorded positive impacting trend on economies.

Reference

Al Mashalah, H., Hassini, E., Gunasekaran, A., & Bhatt, D. (2022). The impact of digital transformation on supply chains through e-commerce: Literature review and a conceptual framework. Transportation Research Part E: Logistics and Transportation Review, 165, 102837.